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What you're losing

Every month without ads, this is what your competitors are getting.

Select your industry and a daily ad budget to see the calls, leads, and revenue you're leaving on the table right now.

$

Your monthly ad spend

$3,000/mo

You're missing out on

20

calls & leads / mo

$18,990

in potential revenue / mo

$150

est. cost per lead

533%

projected ROI

HVAC businesses running Google Ads at $100/day are booking an estimated 9 jobs/month worth $18,990. That's revenue your competitors are getting instead of you.

Estimates based on 2025–2026 industry benchmarks from WordStream, LocaliQ, and SearchLight. Actual results vary by market, competition, and campaign optimization. Ad spend goes directly to Google.

Search demand

People are searching for your services right now.

Type any keyword, pick a location and time range, and see real Google search demand. Show your prospects the customers they're missing.

Clicking Search opens Google Trends in a new tab with your keyword, location, and time range pre-filled. Data comes directly from Google.

[04]Budget guide

Recommended daily ad budgets by industry.

Find your industry below to see how much you should expect to spend on ads each day. These are guidelines — we'll dial in the right number for your market.

IndustryPlatformDaily Budget
Auto GlassGoogle Ads$75–$100+/day
Auto RepairGoogle Ads$100–$150/day
AttorneysGoogle Ads$100–$150+/day
CleaningGoogle Ads$100–$150+/day
ConcreteGoogle Ads$100–$150/day
DeckingGoogle Ads$100–$150/day
DentalGoogle Ads$100–$150+/day
DoctorsGoogle Ads$100–$150+/day
Dumpster RentalGoogle Ads$75–$100+/day
ElectriciansGoogle Ads$100–$150+/day
FencingGoogle Ads$100–$150+/day
Foundation RepairGoogle Ads$150–$250/day
HandymanGoogle Ads$100–$150+/day
HVACGoogle Ads$150–$250+/day
InsulationGoogle Ads$100–$150+/day
Junk CarGoogle Ads$75–$150+/day
Junk RemovalGoogle Ads$150–$200/day
LandscapingGoogle Ads$100–$150+/day
Limo / Party BusGoogle Ads$100–$150+/day
MasonryGoogle Ads$100–$150+/day
Mobile DetailingGoogle Ads$25–$50+/day
MovingGoogle Ads$150–$200+/day
PavingGoogle Ads$100–$150+/day
Pest ControlGoogle Ads$100–$150+/day
PlumbingGoogle Ads$125–$250+/day
Pressure WashingGoogle Ads$100–$150+/day
Real Estate InvestorsGoogle Ads$150–$250+/day
RemodelingFacebook Ads$50–$100/day
RoofingFacebook Ads$50–$100/day
Septic ServicesGoogle Ads$100–$150/day
TowingGoogle Ads$100–$150+/day
Tree ServiceGoogle Ads$100–$150+/day
Water / Fire / Mold DamageGoogle Ads$150–$250/day
Window TintingGoogle Ads$75–$100+/day

Ad spend goes directly to Google — it is not part of our management fee.

Speed to lead

The business that calls back first wins 78% of the time.

Research from MIT and Harvard proves it: response time is the #1 factor in closing leads. See how much faster responses could be worth to your business.

100x

more likely to reach a lead at 5 min vs. 30 min

MIT / InsideSales.com

78%

of customers buy from the first business to respond

Lead Connect Study

80%

drop in lead quality after just 5 minutes

Harvard Business Review

8x

higher conversion in the first 5 min vs. waiting hours

InsideSales.com

$

Your advantage

You (Under 1 min)

23

jobs closed / mo

$34,500/mo

Them (30 minutes)

1

jobs closed / mo

$1,500/mo

By responding in under 1 min instead of 30 minutes, you close an extra 22 jobs/month worth $33,000.

SparkSites advantage

Our dedicated account manager responds to every lead the same day. Your competitors are averaging 30+ minutes. That gap is where you win.

Data from the MIT Lead Response Management Study (InsideSales.com), Harvard Business Review, and Lead Connect. Estimates assume first-responder advantage and industry-average close rates.